By the end of this guide, you will be able to effortlessly send our Web Push Notification campaigns to your subscribers, ready to send your leads and to your sales letters, videos or webinars. We will be covering:
- Introduction to WebPush Broadcast Campaigns
- Creating a WebPush Broadcast Campaign From Scratch
- Customizing your broadcast message
- Sending out your campaign
Introduction To WebPush Broadcast Campaigns
WebPush Broadcasts are minimalistic messages and updates sent out to your user's web browser. These short updates can be used to push out special offers, promotions or product launches. If incorporated within a well made marketing campaign, WebPush Broadcasts can be a powerful way to help with your conversions.
Creating a WebPush Broadcast Campaign From Scratch
Make sure you have setup Web Push Notifications for your website.
To create a WebPush Broadcast Campaign, go to the Campaigns pane on the left > New (Next to WebPush Broadcast Campaigns). For this guide, we will be creating a simple 20% discount notification titled "Shoe Discount Push" to a set of contacts with the tag "Store Buyers".
Customizing Your Broadcast Message
You can edit what message you want to put out to your subscriber list by going to the Content tab. You can add a Title, Body and the URL of the offer you want to push out.
Upload a suitable Image using the Upload Image button, and add any exceptions you may want to add in the field below.
Sending out your campaign
Once your WebPush is ready with the content and the contacts, you can preview it to get a feel for how it would behave. Click Submit to send out your notifications as a Broadcast Campaign to your subscribers.
Congratulations on creating your first WebPush Broadcast Campaign! You are well on your way to creating a better relationship with your leads and a better long term revenue for your business!